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>> Sunday, August 17, 2008

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Aha! in the news

  • Aussie Rugby Scandal Survey
  • Big Brand Sounds - ContentAsia
  • Event Sponsotship in the Digital Age
  • Aha! Research talks Customer Satisfaciton with "Asian Hotel & Catering Times"
  • Wall Street Journal awards large project to Aha! Research
  • Olympic sponsors’ medal tally - Television Asia PLUS
  • Sponsoring olympics pays off - AdAsia Magazine
  • Characteristics of Serious Blogger: Public Relations Quarterly (Download journal paper)
  • Olympic ambushers end up winners - The HK Standard
  • Online research firm chooses China gateway
  • APAC bloggers call for PR people to get online

Aha's latest writings

  • Beijing Olympics Sponsorship
  • Grow your brand with only one measurement tool
  • Digital Marketing in Asia Pacific 2008/9
  • Characteristics of serious bloggers
  • Measuring sponsorship effectiveness

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